It would now be the start of the month, and it would again be time to report to clients or the boss regarding the SEO progress made in the past month. It would be time to justify your SEO strategy, your efforts plus yourself. Appear familiar? ...
While the Google Knowledge Graph Carousel was launched nearly a year ago, more reports are confirming Carousel image displays appearing more often and for a wider variety of categories in SERPs.The Carousel display shows results in an image-focused fashion, listed horizontally at the top of the SERP. The new reports show an updated design, with images set on a black ...
What happens when you combine big data with some big math? Good things, bad things and things we have yet to truly comprehend. Big Data is the most talked about, misunderstood and nebulously defined component of online marketing. Big data can mean anything from large scale consumer behavioral analysis to a relatively simple study of baseline intent analytics.Big data has ...
Attend SMX East for essential SEO, paid search and social media tactics that drive traffic and sales. Join us October 1-3 in New York City.How do you know if SMX East is for you? Don’t just take our word for it – read what past attendees have said (full testimonials here)…SMX East in New York City was a fantastic event! ...
Google’s head of search spam, Matt Cutts, said in a recent video that using stock images from a stock image website has no impact on rankings.The question was, “Does using stock photos on your pages have a negative effect on rankings?”Matt’s answer was very short, he said “no.” There is no positive or negative impact on your organic Web ranking ...
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.Google’s Matt Cutts: Stock Images Do Not Impact Search Engine RankingsGoogle’s head of search spam, Matt Cutts, said in a recent video that using stock images from a stock image website has no impact on rankings. The question was, “Does using ...
Happy Father’s Day everyone! Google has a special Google logo, aka Doodle for the day. It is an interactive slot machine type of Doodle that matches up the diverse set of fathers around the world.Here is a video of the logo:Here is a static image of the logo:
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Yesterday, Google announced more changes to the Google mobile search algorithm, which we can expect to roll out shortly. This update is intended to improve the search experience for mobile users by “address[ing] sites that are misconfigured for smartphone users” — presumably by improving mobile rankings for sites that have been optimized according to their Mobile Optimization Guidelines.In an attempt ...
New PPC Best Practices In An Enhanced Campaign World was one of SMX Advanced Seattle’s most engaging sessions; and, as a speaker, I have received a great deal of feedback and questions about those bid location modifiers.As it turns out, location bid modifiers are one of the (only) benefits of upgrading to enhanced campaigns, as they can be applied by ...
In last month’s post about authorship, I shared that Google has been experimenting with inferring authorship for PDF documents in addition to webpages. This piqued my curiosity to see if any other indexable filetypes could also have inferred authorship.PowerPoint files appear to infer authorship similar to PDFs and webpages, looking for the term “by” followed by the author’s name.To generate ...
